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Start with retirement clarity.

Purposeful Money helps women 55+ make clearer decisions about retirement income, taxes, investments, and the life they want next. 

Download the Purposeful Money Retirement Reflection

You're in the right place if you're wondering:

  • Can I actually retire with confidence?
  • How do I turn savings into income?
  • When should I claim Social Security?
  • What will taxes do to my retirement plan?
  • What do I want this next season of life to look like?

Retirement is not just a math problem.

The numbers matter — a lot. But retirement also brings questions about identity, purpose, time, family, health, home, and what you want life to feel like now.



At Purposeful Money, we connect the financial decisions to the real-life ones, so your plan supports more than a portfolio balance.

What we help you with:

Retirement income planning

Investment management

Tax-smart withdrawal strategy

Social Security decisions

Roth conversion and RMD planning

Widowhood, divorce, relocation, selling a home, or other major life transitions

Hi, I’m Erin O’Brien.

I’m a CFP® professional and Enrolled Agent based in Naples, Florida. I work with women 55+ in Naples and across the country, helping them make retirement decisions with clear, practical guidance that connects the numbers to real life.

Is This the Right Fit?

Purposeful Money is designed for women 55+ who are approaching or living in retirement. Many clients involve a spouse or partner in the planning process, especially when decisions around income, taxes, investments, Social Security, and estate planning affect both of you.



We’re generally best suited for women and couples looking for an ongoing advisory relationship — not one-time advice or a quick second opinion. Advisory relationships begin at $15,000 per year and are often best suited for households with $1.5M+ in investable assets.

Start Where You Are

Want something to think through on your own?

Want to learn more first?

Ready for personal guidance?